Job Description

Job Description

RAIN Bottling Company (RAIN) is the fastest-growing plastic-free bottled water company. From our own spring and bottling facility, we do one thing; aluminum-bottled spring water.

Job Overview

RAIN Bottling Company is seeking a results-driven E-Commerce Manager to lead our online sales initiatives and enhance our digital presence. The ideal candidate will possess a comprehensive understanding of e-commerce platforms, digital marketing strategies, and performance analytics. This role requires a creative thinker with strong analytical skills who can optimize our online stores for maximum traffic, conversion and customer engagement.

Responsibilities

• Develop and implement effective e-commerce strategies to drive traffic, increase sales, and enhance the customer experience.
• Utilize SEO tools and techniques to improve organic search rankings and visibility.
• Conduct keyword research to inform content creation and optimize product listings.
• Manage social media marketing campaigns across various platforms including Facebook Advertising, Google Ads, and Amazon Ads
• Oversee the creation of engaging content that resonates with target audiences, utilizing copywriting skills for product descriptions, blog posts, and email marketing campaigns.
• Analyze website performance using Google Analytics and other analytics tools to identify trends and areas for improvement.
• Optimize conversion rates through A/B testing and performance marketing strategies.
• Collaborate with graphic design teams using Adobe Creative Suite to create visually appealing marketing materials.
• Manage paid advertising campaigns through Google Ads, SEM, and Google AdWords to maximize ROI.
• Maintain the e-commerce website using Shopify, ensuring all content is up-to-date and aligned with branding guidelines.
• Implement marketing automation tools to streamline processes and enhance customer engagement.
• Work closely with the Marketing Department to brainstorm, shoot and deliver fresh, engaging and compelling content to be displayed across platforms

Experience

• Proven experience in e-commerce management or digital marketing roles.
• Experience managing a native e-commerce Shopify storefront, and 3rd party storefronts including Amazon.com, Walmart.com and Sam's Club, Google Shop, TikTok shop and others.
• Proficiency in SEO, SEM, conversion optimization, and performance marketing strategies.
• Familiarity with social media management tools and techniques for effective audience engagement.
• Strong knowledge of HTML, CSS, JavaScript, SQL, and content management systems (CMS).
• Experience with email marketing platforms and automation tools.
• Ability to analyze data effectively to inform decision-making processes.
• Creative skills in graphic design using Adobe Photoshop or similar software are highly desirable.
• Excellent communication skills with a focus on copywriting for various digital platforms.
• Experience in B2B marketing is a plus. Join us as we continue to grow our e-commerce presence and make a significant impact in the digital marketplace!

Please note that this is an in-person role from our Clarkesville, GA bottling facility. For the first 1-3 months of your employment you may be working from our second bottling facility in Tiger, GA.

Pay Range: $50,000-$70,000 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Health savings account
• Paid time off
• Parental leave
• Vision insurance

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